DarFin Beauty offer a wide range of beauty treatments in 2 specific rooms. The Nail and Tanning Room offers treatments such as nail art, manicures, and specialist tanning. In the Treatment Room there are massage packages aimed at relaxation as well as treating on-going aches and pains.
Director of DarFin Beauty, Dawn, qualified 3 years ago to become a mobile tanning and nail specialist. As she progressed and found more clients she took the plunge opening her own own business to cater for local people. She currently has 2 employees and is looking to expand to 4.
The challenge ahead
Living in a relatively small town, Dawn realised the competition for beauty salons in the area and outlining villages was very high. DarFin Beauty wanted to stand out over the competition and attract more local customers.
We strive to make our customers business visible online, for the market that they are targeting. Web.com use the best practices within search marketing that are statistically proven to increase a websites visibility. We provide reporting suites so customers, like DarFin Beauty, can see how their website is performing, ensuring that we build our relationship on trust and support. We create our websites to be responsive. So, no matter what device the customer is using, the experience is equally fantastic. We ensure that our SEO and Copy Teams build content which is relevant for the industry that the website will be targeting, therefore maximising the chances that the business will be found.
A note from the designer
“I incorporated the colours that Dawn requested, using the grey, black and white to ensure her request, of making the site look quite unique, was met.”
Looking to the future
Dawn said “I was advised of 15 working days and they (Web.com) even provided it slightly earlier for me. Even better because I was having the signage done for the outside of the Salon within 24-48 hours of purchasing the website they provided me with my telephone number that I could publicise straight away.” When we asked Dawn if she felt the website had paid for itself, she said: “So far? Without a shadow of a doubt…worth every penny.” We also asked her how her experience was throughout the process she said: “They’re great, diligent and attentive to what I need and actually answer the phone when you ring them too.”
“From point-of-sale through to finished product I couldn’t be happier with Web.com.”
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Your website should be three things; functional, visually stunning and a lead generator. We are passionate about creating web content that will help your business create a lasting impression and more importantly get the phone ringing.